Head of Marketing at accesa.eu
Too technical for the brand folks. Too creative for the engineers.
That’s exactly where I thrive — at the intersection of product, marketing, and business strategy, where logic and data shape decisions, but authenticity and empathy ensure they remain human.The founders and CEOs I’ve worked with see me as a connector and orchestrator of growth in tech: not just a doer, but a systems thinker.
I take their word for it.I’m a data-driven, systems-minded operator with 14+ years of experience scaling tech ecosystems: from early-stage startups to mid-sized consultancies and SaaS platforms. Based in Cluj-Napoca, I bring a results-driven mindset and an international perspective to every challenge. No fairy tales. No fluff.I specialize in:
- Building go-to-market strategies rooted in real-world traction and competitive intelligence
- Leading product marketing for complex, tech-first offerings (AI, IoT, SaaS)
- Orchestrating cross-border positioning and messaging across US, DACH, and the UK
- Creating alignment between business goals, human systems, and brand narratives
