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Meet the Prowfessionals

Pragya Jauhari

Senior Product Manager at Booking.com

With over a decade of experience in Product and Tech, Pragya has spoken at numerous tech conferences about customer-centric approach to product strategy in a digital payment ecosystem and data-driven empathy in product management. 

Considering the diverse population, spanning various cultures and backgrounds, crafting a product with empathy at its core requires a sustainable approach.

Prow Engagements
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Embedded Finance at Scale: Enhancing Customer Experience in Travel and E-Commerce Industry


In this talk, Pragya will share her experience as a Product Manager in the fintech space, focusing on how embedded finance is transforming both the travel and e-commerce industries by seamlessly integrating financial services into everyday customer experiences. We’ll explore real-world scenarios where embedded finance solutions—such as wallets, loans, and insurance—are being used at scale to enhance convenience, improve customer satisfaction, and drive business growth. Through case studies and lessons learned, we’ll also examine the challenges and opportunities associated with embedding finance into platforms and how this trend is shaping the future of both industries and fintech. 
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Duration: 35 minutes

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