Group Product Manager, FT Specialist at Financial Times
Teddy Rainova is a Group Product Manager at the Financial Times, leading a portfolio of Financial Times Specialist publications. With a foundation in enterprise sales she brings a unique blend of commercial mindset with a deep focus on user-centered design and continuous learning.
Since rejoining the FT in 2022, she has played a pivotal role in embedding product management best practices across teams—championing user research, experimentation, and data-informed decision-making. As a senior and later group product manager, she has helped establish FT's Sofia product team as a key partner in product strategy planning, building trust and alignment across editorial, commercial, and technology functions.
Previously, Teddy held product leadership roles at Stream and Tick42 where she led customer research initiatives, drove product-market fit validation, and introduced scalable product processes. Earlier in her career, she led the EMEA sales team at Telerik, a fast-growing tech startup in Bulgaria, which shaped her passion for solving real user problems that drive measurable business outcomes.